5th October 2009
Mobile Internet use and video consumption enjoys boom
The mobile internet user population is on track to more than double in 2009, marked by a 61% increase in the number of mobile web users, according to new findings published in 'Mobile Internet Experience'.
The report claims that mobile internet user population is on track to more than double in 2009.
An increase of 74% in videos streamed to mobile is also expected. On average, 4-5 monthly web sessions include video, with the average viewing session including 7.2 videos.
A substantial page view growth across websites was also identified.
i. Twitter grew by 3500%
ii. BBC by 70
iii. Google by 129%
In addition, there was significant growth in web 2.0 activity on the mobile, especially where social networking was concerned.
A 190% page view growth across social networking websites was also noted.